Growth Marketing

Be found by people already searching for you

Someone in Lagos, Leeds or Los Angeles is searching right now for what you sell. SEO is the work of making sure they find you, trust what they see and get in touch. We fix the technical foundations, write content that answers real questions and build the local signals that put you on the map.

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What we do

  1. 01

    Technical SEO

    Site speed, crawlability, indexing, structured data, Core Web Vitals and fixes to the problems that hold good content back.

  2. 02

    Keyword and content strategy

    Research into what your customers type, then pages and articles that answer those searches properly.

  3. 03

    Local SEO

    Google Business Profile set-up and management, location pages, reviews and consistent business details across directories.

  4. 04

    International SEO

    Site structure, hreflang and content planning for businesses serving several countries or languages.

  5. 05

    On-page optimisation

    Titles, headings, internal links and copy improved page by page, without making it read like it was written for a robot.

  6. 06

    Reporting

    Monthly reports showing rankings, organic traffic and, most importantly, enquiries and sales from search.

No guarantees, just honest work

Nobody can guarantee a first-page ranking. Search engines do not sell positions in their organic results, and anyone who promises one is either guessing or using tactics that can get your site penalised. What we can promise is the work that consistently moves rankings: a technically sound site, content that answers what people are searching for, and the trust signals that show search engines you are a real, reputable business.

We report on what matters to you. Rankings and traffic are useful indicators, but the real measure is enquiries, bookings and sales from search. Every report connects the two. We also explain what we are doing and why, in plain language, so you are never paying for activity you do not understand.

Local search, from Lagos to London

For many businesses, the most valuable searches include a place: a caterer in Abuja, an accountant in Birmingham, a clinic in Nairobi. Winning those depends on your Google Business Profile, reviews, location pages and consistent details across the web. We set up and manage your profile, help you gather reviews in a way that stays within platform rules and build location pages with genuinely local content rather than copies with the city name swapped.

Where you have no physical premises in a city, we say so plainly and focus on service-area signals instead, because misrepresenting your address risks suspension. Reviews get the same honesty: we make it easy for happy customers to leave one, and we never buy or fake them.

Ranking in more than one country

If you serve customers in Nigeria, the UK and the US, search engines need help to show the right page to the right person. We plan the site structure, use hreflang where you have regional versions, adapt spelling, currency and examples for each market and build relevant links in each country. The result is one coherent site that performs well in several places, rather than several weak ones.

Search behaviour differs between markets too. People in Nigeria often search on mobile with short phrases and local terms, UK searchers use British spellings, and North American buyers expect US English and dollar pricing. Bing holds a meaningful share of desktop search in the UK and US, so we make sure your site is registered and healthy there as well as on Google.

What you get

  • Technical audit with prioritised fixes
  • Keyword map linking search terms to pages
  • Content plan and optimised or new pages
  • Google Business Profile optimised and maintained
  • Structured data for your organisation, services and articles
  • Search Console and analytics configured
  • Monthly report tied to enquiries and revenue

Usual tools

Google Search Console, Google Analytics 4, Google Business Profile, Bing Webmaster Tools, Semrush, Ahrefs, Screaming Frog, PageSpeed Insights, Schema.org, Looker Studio. We choose tools for your requirements and your long-term running costs, not out of habit.

FAQ

Search Engine Optimisation: your questions answered

How long does SEO take to work?

Technical fixes can show results within weeks. Content and authority usually take three to six months to build meaningful momentum, longer in competitive markets. We share early indicators so you can see progress.

Can you guarantee first-page rankings?

No, and you should be wary of anyone who does. We commit to the work and to transparent reporting on results.

Do you write the content as well?

Yes. Our writers produce pages and articles based on keyword research and your expertise, and we review them with you before publishing.

Can SEO work for several countries at once?

Yes. International SEO uses site structure, hreflang and market-specific content so each country sees the most relevant version of your pages.

Will you set up our Google Business Profile?

Yes, if you have a qualifying address or serve customers in a defined area. We set it up, verify it and keep it updated.

Often paired with

All services

We take on Search Engine Optimisation projects for clients in Lagos, Abuja, Port Harcourt, Accra, Nairobi, Johannesburg, London, Manchester, Birmingham, Toronto, New York and Houston, and anywhere else you are.

Have a project in mind?

Email info@kollinzinc.com or send us a few details.